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Comprehensive B2B Marketing Asset Suite
Industry
Instrument Distribution
Year
2025
Company
LPD Music
53%
Increase in Click Rate
34%
Reduction in catalog filler
349
Pages redesigned
5000+
SKUs reformatted
13
Catalogs Created
Tools Used
Developed a comprehensive catalog system that brings together all of LPD Music’s exclusive product lines—including Danelectro, Aria, Pignose, Bamboo, Twisted Wood, and RightOn! Straps—into a single, color-coded master catalog. Each brand was organized using a structured grid system to ensure consistency, visual clarity, and fast SKU reference. The catalog was designed for both print and digital use, supporting dealer education, sales rep outreach, and event handouts.
In parallel, created a series of branded intro sales sheets tailored specifically for new leads and potential dealers. These single-page sheets were strategically designed to highlight key product lines, brand identity, and top-selling SKUs—serving as visually impactful, low-barrier entry points for sales conversations and account activation.
At a Glance
A clean, cohesive catalog system highlighting LPD’s exclusive product lines—built for clarity, designed for scale.












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